Christy Starr and Gail Ferguson, psychologists at Knox College, Illinois, co-wrote an article that gained a huge readership on the web recently. They conducted a study in which they interviewed sixty girls between the ages of 6 and 9. The girls were shown two dolls, one dressed in sexy clothing hat revealed a lot of skin and the other in a trendy outfit. They were asked to point to which doll they felt they looked like, they wish they looked like, and so on. Most of them pointed to the sexy doll, and Starr and Ferguson concluded that these girls between the ages of 6 and 9 felt a great deal of pressure to look like the sexy doll.
The researchers found that this has a good deal to do with television, advertisements, movies, peer pressure to be popular in school, and the influence their mothers had on them. They concluded the article with advising mothers of little girls to have open discussions with them about the images they view on television. Studies have shown that mothers play a significant role in their daughter’s self-esteem and self-image. The truth is that nowadays, television shows and advertisements need to come with commentary from responsible adults who can teach their children how to demystify the images kids are exposed to on a daily basis.